Russian record: 100 SMS and 6 hours of talks a day
Subscribers of the Big Three mobile operators are spending more and more time talking. According to the representatives of the mobile companies, first of all the mentioned fact might be related to the improvement in the living standards on the citizens. The most sociable subscribers nominated for registration in the Russian Book of Records spend about 6 hours a day speaking on the phone and send about 100 SMS.
MoU of the Russian mobile subscribers continue expanding. Thus, in QIII 2006 Beeline and MTS subscribers spent 152 and 135 minutes for outgoing calls. In QIII 2007 the given indices amounted to 209 and 167 minutes, relatively. The growth in voice service consumption is positively affecting the operators' ARPU even in case of tariff reduction. A group of subscribers have been formed, who, like most Europeans, spend more time speaking on the mobile phone, than on the fixed-line phone. And that is quite logical, as the mobile operators are currently offering a wide range of unlimited tariffs.
The conversational activity of Tatiana from the city Korolev, Moscow Region, has recently encouraged Megafon-Moscow to nominate her to the Russian Book of Records (the partner to the famous Guinness Book of Records). During 2007 the given subscriber spent 136664 minutes (only the outgoing calls are counted) talking. She turns out to talks 6 hours a day. She is a teacher, teaching at home, and she considers herself a sociable person.
Megafon explains the record was set automatically by the company's billing system. The corporate clients were not counted, only the independent subscribers, who pay for the service themselves. The record in roaming reached 5404 minutes a year. Megagon also established the most active adherer to short SMS. Alexander, working for one of Moscow Banks, sent 34269 SMS in 2007, i.e. he was sending about 100 SMS a day to his friends, relatives and colleagues. Data transfer services also provide for substantial earnings of the mobile operators. The growth in the popularity of the mobiles internet has been proved by Megafon-Moscow subscriber Viktor, who downloaded 101.5 HB of information (that is about 120 thousand web-pages or 150 full-length movies in e-form).
�At first site the given figures capture imagination, - Igor Parfenov, Megafon-Moscow Director General, says. But in reality all recordsmen are ordinary people but very sociable. At present tariffs for mobile communication in Russia are the most accessible worldwide, while the Russians are becoming more and more prosperous. That is why many subscribers might set records for calls and SMS without substantial expenses'.
Vimpelcom and MTS were not able to tell CNews about the achievements of their subscribers. �We have not held such studies yet', - MTS says. But, no doubt, other Russian largest mobile operators might also find out their recordsmen.
