i-Free demonstrates its mobile vending solution at the international exhibition in Chicago
At the international exhibition NAMA NATIONAL EXPO2007 (10-12 of October, Chicago) company i-Free - highly ranked among the leaders in mobile value added services in Russia* - demonstrates its own mobile vending solution for vending machines. This module gives opportunities both for buyers to purchase items from vending machines by cell phone and for vendors to obtain remote audit control of each machine.
i-Free has been the first company in Russia to design mobile vending device enabling to implement the innovative technology of sales. To make a vending purchase from the machine equipped with such device there is no need to have cash, it being enough to send the text message with product code or to call a voice portal. Such technology produces obvious advantages both for buyers and for vendors. The consumers dont need to make sure of keeping coins of particular denomination or even to think of holding cash at all.
For vending companies i-Free solution can provide the significant sales increase - according to statistic received from Europe and Asia countries the use of mobile vending technology increases sales volume by 30-40%. Together with ability to fulfill non-cash payment the device allows the opportunity to manage on-line remote audit control of vending machines. GSM/GPRS block provides the constant connection with fleet of vending machines and the data processing of each machines working conditions.
In sum i-Free solution creates objective benefits for vending companies. First of all it allows optimizing the business models of technical monitoring of vending machines as well as it provides significant decrease of expenditures spent on machines handling.
At the present moment several vending companies in Russia have already equipped their fleet with i-Free mobile vending device. At the exhibition NAMA NATIONAL EXPO2007 the vending module will be presented on the joint stand of i-Free and Avtobar company ranked one of the leading Russian vending operator.
Noting the participation at the exhibition Andrei Pristinsky, Head of Strategic Business Development at i-Free, points "We have already supplied our device and met a positive feedback from our partners. I believe that our solution will be wide required considering that it offers major advantages both for vendors and buyers.
* Sources: iKS-Consulting, Json & Partners
