Mobile Content Russia

IncoreMedia has launched interactive promotion campaign for MegaFon mobile subscribers. The campaign is dedicated to Eurovision music contest that will take place in Moscow this May. The promotion will last from 1st to 30th April 2009. All users of MegaFon PRO WAP portal and SIM-menu are encouraged to participate.

SIM-portal users, willing to take part in the promotion campaign, should answer several questions about the history of the international music contest of two difficulty levels and get the points for correctly answered questions. An answer for the question of the first difficulty level goes for 2 points, and an answer of the second difficulty level equals to 3 points. Two subscribers, who within 30 days get the biggest number of points, will be awarded with tickets for the contest final, which will take place in Moscow on May 16.

Also users can win the tickets for the final show downloading theme content on MegaFon PRO WAP portal. When ordering content, subscribers can get the points (1 ruble equals 1 point), which then can be exchanged for valuable prizes, tickets for Eurovision final show, DVD players and MP3 player iPod Nano.

Additional information about Eurovision 2009 promotion campaign can be found here www.megafonpro.ru/eurovision2009.

В© Oxana Vassilyeva