Mobile Content Russia

During April this year SmsCoin project has connected 70th country on the list. The summer had passed, and SmsCoin representatives proudly present their partners with an autumn gift – the connection of 9 additional countries: Italy, Vietnam, Guatemala, Honduras, Dominican Republic, El Salvador, Nicaragua, Panama, Paraguay. Thus, SmsCoin project has expanded its services coverage up to 81 countries in total, and this step clearly positions SmsCoin as a leader on the mobile payments market across Russia as well as abroad.

SmsCoin, an international sms-billing project offers its partners the most extensive global coverage supporting hundreds of mobile carriers across 71 countries, spreading out beyond its limits once again. This time, SmsCoin project launches brand new partnership proposal aimed for aggregators with an access to sms-gateway in any given country.

Euroset, the largest mobile phone and consumer electronics retail chain in Russia and the Commonwealth of Independent States (CIS), and Brightstar, the leading global provider of services and solutions for the wireless industry, announced today the signing of a multi-year agreement. Brightstar will immediately begin assisting Euroset on the sourcing of mobile devices, as well as mobile device strategy and category management.

As part of this agreement, Brightstar will also provide Euroset with various supply chain and retail operations services, and the two companies will also identify and pursue additional joint market development opportunities.

Alawar's Farm Frenzy, developed and published by HeroСraft has been selected for Droid Gamers Android Gaming Challenge. The first in what is hoped to be many similar events worldwide.

As well as providing a free version of Farm Frenzy specifically for the contest, HeroCraft is also sponsoring the event and providing free games as prizes for various levels of winner. The full results will be announced by the end of August.

VimpelCom (which operates under the Beeline trademark) announced that Henk van Dalen will become Chief Financial Officer and a member of the Management Board of the VimpelCom Ltd. group. The appointment will be effective on September 1, 2010.

Henk van Dalen is CFO and a member of the Board of Management of TNT N.V., an international express and mail delivery services company, publicly listed and traded on Euronext Amsterdam, with operations in more than 200 countries and about 160,000 employees. Before becoming CFO of TNT in 2006, Henk van Dalen worked for 30 years at DSM N.V., a Euronext Amsterdam listed company involved in the production of nutritional, pharmaceutical and chemical products. Mr. van Dalen was group CFO of DSM from 2000 to 2006 and managed various divisions in the period 1990 – 2000.

Spb Software announces the release of the WAP version of its flagship mobile solution SPB TV.

SPB TV is already available on iPhone, Android, Symbian, BlackBerry, Windows Mobile, and WebOS smartphones. SPB Software now extends the mobile TV solution to feature phone users, offering 3G customers a free mobile IP TV solution with the state-of-the-art TV-like user experience. Mobile phone owners, no matter where they are, can now get easy and instant access to over a 150 subscription-free TV channels from more than 20 countries, using SPB TV on their phones.

Last week SmsCoin (smscoin.net), world's leading project in terms of provided services and countries offered worldwide had celebrated its fourth birthday. Throughout its existence the project connected 70 countries and for each and every country there is a variety of seven ready-to-use services as well as an abundance of rates to choose from.

The largest Russian Ad network Plus1 WapStart sees a 40% Click Through Rate (CTR) increase since the beginning of this year.

According to the Plus1 analytics an average mobile site participating in the WapStart Plus1 Ad Network showed the CTR of 0.52% as of the beginning of 2010 and 0.87% as of the end of Jun, 2010.

RIA Novosti has released new iPhone apps in English and French, available for free download at the App Store.

The new apps allow iPhone, iPod touch and iPad users to browse Russian and international news, watch videos, view photos and infographics, download and email favorites.

The apps are easy to use. All content is grouped into sections, such as Politics, Economy, Culture, Sports and International News. News items are displayed as a newswire, and users can easily scroll through the headlines like through any standard iPhone list. The time and date of the latest update also are shown and users can refresh the newswire manually or set it to automatically refresh.

«RIA Novosti wants to be closer to its customers all over the world. First we released an iPhone app that allows users to access the agency’s news in Russian. Now we’re releasing versions in English and French while developing interfaces for new iPhone apps in two more languages. We are planning to expand our presence in the global media market in cooperation with the world’s leading media brands», - says Sergei Lysakov, deputy marketing director at RIA Novosti.

Nikita Mobile (Armenia) has won the tender for developing of mobile content USSD-portal for one of the three Armenian mobile operators. While creating the USSD-portal Nikita Mobile involved WINGS, who developed the platform for content providers. (Previously, Nikita Mobile transferred its own services to WINGS multi-transport platform supporting SMS, IVR, WAP, USSD, etc.). WINGS team conducted works on connecting the platform to the operator, realizing of transport protocol, integrating with the project information partner’s systems, and preparing statistics. The platform supports the direct interaction with the operator’s system and provides multiple information services and entertainment content catalogue to the subscribers. Withdrawal from the subscriber's account for the paid services is made by MT billing. The information partners of the portal have access to the USSD-portal online statistics.